For many Singaporean companies, corporate gift giving is timeless and important. It doesn’t have to be expensive – it can be as simple as office supplies like pens, USB keys, drinking bottles, umbrellas and many more.
These are called corporate gifts promotions singapore. If you want to know how it can benefit your company, here’s how:
Raises brand awareness
If you give gifts, you put your logo and name together with contact information on the product – you are literally putting your name out there. By distributing gifts, you are directly spreading brand awareness. With this, your client will associate with the gift and in turn, your company.
Cost effective advertising
Advertising is expensive but it is a must. In the case of corporate gift giving, you are spending less for the same advertising services. This means that the cost per impression is minimal compared to other forms of targeted advertising.
Giving a gift is not a requirement but it can go a long way. Keep in mind that people love receiving gifts. If the product you gave is useful, the clients will always be reminded of your company and your good will. At the end of the day, it can strengthen your relationship with current and prospective clients.
Improves image perception
If you give gifts, you are generating a positive perception. By giving gifts, you are improving your company’s image thereby increasing positive perception.
Ultimately, gift giving can increase the sales. You have to remember that customers who receive gifts are likely to spend more on your products and services because they feel valued and important. With this, sales will increase.
You can also give gifts to your employees because it can boost their morale. They will feel happy to receive gifts and will ultimately refer the company to other friends and relatives.